| Wal-Mart Localizes Produce Shelves |
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| Written by Kiki Hubbard | |
| Friday, 04 July 2008 | |
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Wal-Mart says it will buy $400 million in local fruits and vegetables this year to reduce transportation costs that increase food prices. (It defines local as within the state.) Will it last? Organic Valley sold its dairy products to Wal-Mart for a while until the behemoth pressured the co-op to lower its prices and ramp up demand, which would've meant paying farmers less. You don't find Organic Valley products in Wal-Mart anymore. Yet what Wal-Mart stocks is what a significant number of Americans eat. As the largest food retailer, Wal-Mart has the ability to shape food choices. Does a company responsible for causing countless local businesses to close deserve applause for selling local food? What a pickle. Source: Reuters
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  written by Dan, July 11, 2008
The change in tactics would have to come from WM itself. Their need to squish every supplier for margin can't work in absolutely every category - goodwill from promoting and making available organic goods will prove to have been worth shaving a couple percent off of the profit margin.
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It's true what our moms said...we are what we eat. In fact, it's truer than they thought. What I eat doesn't just affect me anymore, it affects all of us.
Unfortunately, the story of food can sometimes be complicated. But envirovores help each other out...which is why this blog will be bringing you news, tips, and information about food and the environment every step of the way.
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