| On Tap: Brita to Recycle Water Filters |
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| Written by Kiki Hubbard | |
| Friday, 28 November 2008 | |
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It's easy to understand why water filters are a good alternative to bottled water if you're someone who's not satisfied with the tap. But it's hard to throw out those heavy plastic filters after they've purified their last drop, which is why Brita's recent announcement that it's starting a U.S. recycling program is great news. Brita is partnering with Preserve, a company that creates plastic products out of 100% recycled materials. It will use the Brita plastic filter casings for recycled toothbrushes and other products, and the filter ingredients -- including activated carbon -- will be converted into energy. Starting in January, Brita filters and pitchers can be mailed to Preserve or dropped off at Whole Foods stores. Apparently Brita, which is owned by Clorox, already has recycling programs in other countries. It's just been slow to create one here in the States. Source: MarketWatch
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It's true what our moms said...we are what we eat. In fact, it's truer than they thought. What I eat doesn't just affect me anymore, it affects all of us.
Unfortunately, the story of food can sometimes be complicated. But envirovores help each other out...which is why this blog will be bringing you news, tips, and information about food and the environment every step of the way.