| St. Patrick's Day Sheds Green Light On Beer |
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| Written by Erika Fredrickson | |
| Tuesday, 18 March 2008 | |
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Australian beer company, Fosters, has launched a “green” beer – and just in time for the greenest, drunkest holiday of all. It won't be literally green, but the new beer, Cascade Green, had to go through a carbon assessment to make sure it was authentically sustainable, and that included taking into account energy used to brew it, materials mined to make the bottle and making sure the hops were organic. Anheuser-Busch released two types of “green” organic beers a few years ago – Wild Hop lager and Stone Mill pale ale. In Anheuser-Busch's 2007 annual report, they also laid claim to these little green facts:
It's great to see big beer companies looking at more sustainable processes, and of course they're making a profit by hitting a niche market. Still, probably the greenest beer of all is from your local micro-brewery, just for transportation impacts alone. It'll be interesting to see the effects of wheat and hops prices on these sustainable suds. Keep an eye on the big guys. Here's the annual sustainable report for An-Busch, SABMiller, and Molson Coors. Sources: Huffington Post, DailyIllini.com, The Age |
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